When talking to clients the initial conversation, is often around the usual suspects in terms of social media platforms such as LinkedIn, Facebook, Twitter, YouTube and Google+. It is fair to say that recently other platforms that are increasingly in the public consciousness are also getting a mention, such as Pinterest and Instagram. However, the world of social media has an ever growing list of options available to users and identifying and using the right one for your company and target audience can create amazing results.
So, here are a few social media platforms that you might not have considered before, but could well be worth a look.
So, here are a few social media platforms that you might not have considered before, but could well be worth a look.
A discussion forum enabling users to seek and exchange advice on a wide range of topics including parenting.
It is possible to register as a blogger on their site and contribute tailored content on a regular basis rather than just contributing to the forum feeds, although this also has a great value.
It is possible to register as a blogger on their site and contribute tailored content on a regular basis rather than just contributing to the forum feeds, although this also has a great value.
For those in the hospitality & tourism industry this is an invaluable tool for staying in touch with your customers and responding to both positive and negative comments.
A great platform for businesses to speak to the right audience.
A great platform for businesses to speak to the right audience.
This may seem yet another unusual choice, however this cross mobile messaging app can be used to set up groups and could potential be used as a customer service tool to deal with inbound enquiries.
Another option could be to use it to offer unique promotions and important news updates relevant to your clients.
Another option could be to use it to offer unique promotions and important news updates relevant to your clients.
Blab is along the same lines of both Periscope and Meerkat, although it allows a two way conversation rather than the user just live streaming their content. It differs from YouTube where record content is uploaded for viewers to access as and when.
The main drawback with Blab is that it currently has a comparatively small user base, however this is growing.
The main drawback with Blab is that it currently has a comparatively small user base, however this is growing.
There are many more social media platforms out there and undoubtedly many more yet going through the production process as I type. The aim of this article is to highlight that there are other options available to businesses beyond the standard platforms that are mentioned on a more regular basis.
As social media becomes increasingly attractive to a wider range of business types and sizes, the pressure is on to utilise the options out there in a more creative and audience specific targeted way, to ensure your voice is not lost amongst the crowd.
As social media becomes increasingly attractive to a wider range of business types and sizes, the pressure is on to utilise the options out there in a more creative and audience specific targeted way, to ensure your voice is not lost amongst the crowd.
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